As therapeutic massage therapists we solely receives a commission for the time that we’re massaging, so we can not afford to be out pounding the pavement all day selling our business. So wherever we are able to it’s important that we attempt to ‘leverage our efforts’ in order that we may be advertising and marketing and massaging on the similar time. How is that this attainable you would possibly ask? Properly, we get different folks to ‘marketplace for us’.
In case you have been following my articles for some time you’ll already know the way necessary a Referral Reward Program to your current purchasers is, however what I’m about to counsel is extra of a ‘Joint Enterprise’.
I’m speaking about Reward Vouchers. All of us promote them, everyone knows they work (particularly simply earlier than Christmas and Valentines Day) however the common therapist tends to solely promote them, ‘when the chance arises’. What I’m suggesting is that you simply use Reward Vouchers as a extra everlasting and proactive a part of your general advertising and marketing plan, particularly in case you are simply beginning out. In my view, a sensible method to do that could be to hunt out attainable ‘companions’ that would promote your Reward Vouchers in your behalf for a fee.
Now clearly the ‘numbers’ have to stack up with the intention to make this viable for you, so be sure you run by way of a number of figures. Personally I really feel {that a} truthful fee to supply a ‘potential companion’ could be round 10-15% of what you’d soak up from the remedy. You’ll should make it value their whereas in any other case they in all probability won’t have an interest.
So for instance, for those who cost $60 per hour for a therapeutic massage (chances are you’ll cost roughly) you would want handy over about $6 – $10 for each ‘1 Hour Therapeutic massage Reward Voucher’ that your ‘companion’ sells. Now if that is going to be an excessive amount of so that you can deal with, then I counsel that you simply put up your value so that you simply issue within the fee.
When you’ve got somebody on the market ‘endorsing’ you (i.e. saying your therapeutic massage is wonderful) folks can be joyful to pay extra to have a remedy with you 해피머니매입.
Actually they might roughly simply assume that that is your regular value.
Off the highest of my head, listed below are some attainable companions which may be interested by promoting your Reward Vouchers. The Physique Store Hairdressers Reward Retailers Nail Technicians Actual Property Brokers (They might purchase them as presents for his or her purchasers) Chemists/Pharmacies Gyms Beauty Surgical procedures/Plastic Surgeons Yoga Colleges Naturopaths Juice Bars
Be aware: Remember that many companies might already supply a therapeutic massage service or characterize somebody who does, so be delicate and thoughtful in your strategy.
Additionally, the perfect state of affairs is for a ‘companion’ to really expertise your therapeutic massage first hand, in order that their testimonial/endorsement has actual emotion behind it however this may occasionally not at all times be attainable.
There’s yet one more factor that’s completely important so that you can tackle board with reference to Reward Vouchers, particularly from a ‘cashflow’ perspective. ‘Reward Vouchers usher in tomorrow’s cash!’ So watch out the way you handle this cash. You haven’t earned it but!
The very last thing you need is to spend this cash prematurely after which have 3 weeks straight of little or no cashflow in January as a result of 30 joyful little faces with Christmas Reward Vouchers in hand have abruptly stuffed up your appointment e-book.
I had a few shut calls with this after I was first beginning out, so I can converse from expertise. Watch out!
Anyway, for those who d not but have a pleasant, heat, skilled wanting Reward Voucher, then I counsel you place it excessive up in your ‘to do’ record, as a result of it truly is a ‘will need to have’ device to have in your advertising and marketing arsenal.
Then be sure you benefit from each event all year long the place individuals are actively trying to purchase reward vouchers i.e. Christmas, Valentine’s Day, Mom’s Day, Father’s Day and so on.